Web Development + UI / UX Expert

Your company has an ambitious goal —

Create a National Google Ads™ Campaign.
A Complete Website Re-design with New Functionality.
Get Higher Organic Search Rankings to Drive Real Traffic.
Build a New Website that Your Team Can Update In-House.
Increase Revenue with More E-Commerce Sales.
Discover New Buyer Personas & Review User Archetypes.
Establish the Right Goals, KPIs, & Measurement Plan.
Generate Better & More Qualified Leads for the Sales Team.
Increase Brand Awareness with a Regional CPM Campaign.
Identify New Potentially High Volume Keywords.
Grow ROI for a Current Digital Marketing Campaign.
Improve UX to Grow your User Base.
Convert More Leads into Customers.
Properly Communicate Your Value Propositions.
Stop Wasting Time & Money Caused by Duplicated Effort.
Prevent Start-ups & New Competitors from Gaining Market Share.
Improve the Quality of Data Your Website Provides.
Increase Web Traffic to Grow Your Advertising Revenue.

— and you want to do it right the first time while staying under budget. Seems reasonable, but you're not sure where to start or how to put all of the pieces together.

This is where my years of experience really matter. With 18+ years of experience, I've worked with numerous teams, guiding them and their companies to successful project outcomes.

My consulting experience ranges from reviewing planned SEO strategies and making crucial adjustments to organizing and facilitating the development of full technology platforms used for e-learning software, everything from the aesthetic design, UI & UX design, scalability, code performance, and much more.

Whether you need someone to lead a team or only a second opinion, I'm here to help.

Made for CMOs, SVPs, Directors

My consulting is built for marketing leaders at mid-sized and enterprise companies: a SVP of Marketing, a CMO, or a Director of Digital. You may have an in-house team, an agency, a freelance developer, or all three. What you need is a senior person who can look at the plan, spot the problems before they cost money, and tell you plainly what to do next.

Senior Judgment.
Backed by Data.

Common Consulting Engagements

Redesign / Migration Plan

A new website or a move to new hosting is the easiest way to lose rankings, leads, and tracking overnight. I review the plan before launch: redirects, URL structure, content, structured data, and conversion tracking, so the new website keeps what the old one earned.

GA4 & GTM

Good decisions start with numbers you can trust. I review your GA4 property and Tag Manager container, fix key events and conversion tracking, and connect them properly to Google Ads so the data matches what is happening on your website.

Proposals / Code Review

Before you sign an agency proposal or pay a developer's invoice, get a second opinion. I review the proposal, the quote, or the code itself and tell you what is solid, what is missing, and what is overpriced.

Page Speed & CWVs

Slow pages lose visitors and rankings. I find what is slowing your website down, from images and scripts to hosting and caching, and fix it or show your team exactly how.

AI in Your Workflow

I use Claude, Claude Code, ChatGPT, OpenAI Codex, and Gemini every day. I help teams put these tools to work on real tasks such as content, data analysis, and development, with a clear process for checking everything AI produces before it is used.

Rescuing a Stalled Project

A developer disappears, a launch date slips, or a project has gone in circles for months. I step in, find out where things stand, and get the project to the finish line.

How a Consulting Engagement Works

1. Initial Meeting

We talk about your goals, your team, and what is at stake.

2. Review

I look at what you have now: the website, code, analytics, plans, and proposals.

3. Findings

You get written findings in plain English, ranked by priority.

4. Next Steps

I do the work myself, or I guide your team or developer while they do it.

He has been a crucial extension of our team, finding and fixing issues before we are even aware of them. We learn so much from him on every call, and our entire digital team has benefitted from his insights.”

Dina Zawaski Director of Digital Strategy MSPCA-Angell

He is a good communicator, explains the why and the how and treats projects as if they were his own by implementing the solutions that make the most sense for the present and the future.”

Leanne Hersey Director of Marketing Desalitech, Inc.

I really appreciate his professionalism when it comes to educating other members of XENON’s management team on SEO terminology and practices, in an easy relatable and non-intimidating manner.”

Laurie Panico Marketing Communications Manager XENON Corporation

Your board sees the budget.
I know where it should go.

I know which investments move rankings, leads, and revenue, and which ones only look good in a proposal.

Your budget goes to work that pays off.

Chris MuzillaPresident, CHRIS MUZILLA DESIGN LLC

How Consulting Is Billed

Fixed-Fee Or Hourly

Fixed-fee Reviews. A defined Review with a set scope and a set price, agreed before any work starts. Best for a redesign plan, an analytics setup, a proposal, or a codebase.

Hourly, as needed. For ongoing guidance, you call or email me when you need me, and you pay for the time involved. I'm always happy to meet in person and travel the country to visit clients.

Work Directly with Me

One Expert — Start to Finish

When you hire an agency, the person who sells you the work is rarely the person who does it. With me, the person on the first call is the person doing the Review, writing the findings, and doing the work.

  • Building websites for 25 years, for clients for 18+ years
  • Google Partner for 16+ years
  • Web development, SEO, Google Ads, and analytics under one roof, so nothing gets lost between vendors

Hire a creative and detailed pair of eyes.

Industry Experience

I've worked with a wide range of clients
  • BiotechPharmaceuticals
    Research
    Clinical Studies
    Diagnostics
  • BusinessSoftware
    Consulting
    Legal
    Telecommunications
  • ConsumerEvents
    Travel
    Beauty
    Apparel
    Fitness
  • CreativeFine Arts
    Publishing
    Authors
    Photography
    Film
  • EducationUniversities
    Test Prep
    Tutoring
    Teacher Certification
  • FinanceInsurance
    Venture Capital
    Private Equity
    Retirement
    Wealth Management
  • IndustrialEnergy
    Manufacturing
    Water Treatment
    Equipment
    Logistics
  • MedicalClinics
    Pharmacy
    Concierge
    Dermatology
    Dental
    Senior Care
  • Mental HealthPsychiatry
    Psychotherapy
    Counseling
    Addiction Treatment
  • NonprofitsCharities
    Foundations
    Animal Welfare
    Humanitarian
    Associations
  • Real EstateCommercial
    Residential
    Home Building
    Architecture
    Interior Design

Frequently Asked Questions about Web Development Consulting

Can you work alongside our in-house team or agency?

Yes. I can review your team's plans, guide your developers, or fill in the skills your team needs. It's fun to work with larger teams.

Can you review a website another company built?

Yes. I can give you a second opinion on a website, a codebase, or a proposal from another company.

How is consulting priced?

Two ways. A fixed-fee Review has a set scope and a set price agreed before work starts. Ongoing guidance is billed hourly, as needed, so you only pay for the time it took.

How soon can you start?

Availability is limited, but most new work starts within a few weeks. It's best to inquire early.

Do you work with companies outside Boston?

Yes. I'm based in Boston and have great clients across the United States, Canada, United Kingdom, Ireland, and Europe.

Clear Answers for Complex Projects.

Consulting Services May Include

Web Dev
  • HTML 5 & CSS 3
  • jQuery & JavaScript
  • PHP & MySQL (LAMP Stack)
  • Apache & Nginx Web Servers
  • REST APIs & Integrations
  • JSON / XML / CSV
  • SASS
  • Custom Themes
  • Performance Enhancements
  • Faster Page Speeds
  • Automation
  • Theme Customizations
  • Ongoing Support
  • Claude + Claude Code
  • ChatGPT + OpenAI Codex
  • Gemini, Veo
  • DeepSeek
UI Design
  • Rapid Prototyping
  • Bootstrap
  • Wireframing
  • Campaign Evaluations
  • Conversion Tracking
  • Data Structures
  • ROI Strategy
  • ROAS Analysis
  • Measurement Planning
Google Analytics
  • Custom Dashboards
  • Key Events
  • Data Filters
  • Automated Reporting
  • Real Time Tracking
  • On Page Action Tracking
  • Keyword Discovery
  • Search Visibility Reports
  • On-page Optimizations
  • Structured Data
  • Open Graph
Website Design
  • Conversion Optimization
  • UX Design
  • Brand Alignment
  • Typography
  • UI & UX
  • Calls to Action
  • Funnel Optimization
  • Conversion Optimization
  • Cart Abandonment Issues
  • Store Management